KitchenAid product range in Empire Red including stand mixer, food processor, hand blender and blender
Here for the making since 1919
In 1919 our iconic Stand Mixer was born. From that stemmed an entire kitchen of high-performance appliances, all created with the same attention to detail, quality craftsmanship, cutting edge technology and timeless design.
Every product that carries the KitchenAid name is guaranteed to be strong, reliable and versatile and is backed by more than 90 years of experience and excellence in the food arena.
And as the only appliance brand that makes appliances exclusively for the kitchen, we continue to keep pushing the limits with our products so you can keep doing the same with everything you create. So, here's to you, your kitchen and the delicious world that surrounds us all.
The Artisan Range
The Artisan Range has the most diverse and comprehensive collection of premium countertop appliances under its name. From the traditional Stand Mixers, Blenders and Food Processors to Hand Mixers, Hand Blenders, Choppers, Toasters, Kettles and Slow Cookers, with the Artisan Range the food preparation and cooking options are almost limitless.
The Platinum Collection
Our iconic KitchenAid is now even more eye-catching thanks to a beautiful premium metallic finish that will add radiance to any kitchen. This entirely new finish was first debuted as a limited edition 90th Anniversary Stand Mixer. These stunning metallics elicited such a positive response that a whole new permanent collection was designed with the same features in a diverse range of colours. The Platinum Collection Stand Mixer also features a glass bowl instead of the traditional stainless steel bowl, and a Flex Edge Beater.